Question: Why is it considered a cardinal sin for PR practitioners to target the general public in a campaign? Select one A . They will likely
Why is it considered a cardinal sin for PR practitioners to target the "general public" in a campaign?
Select one
A They will likely exceed their client's budget.
B The general public will probably dislike the campaign.
C The campaign will be unfocused and ineffective.
D Most successful campaigns target age cohorts.
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