Question: Why is it difficult for the channel manager to get franchisees to deliver a consistent level of service in the case of franchises? a .
Why is it difficult for the channel manager to get franchisees to deliver a consistent level of service in the case of franchises?
a
Because such services, in general, require customer input in order to be successful.
b
Because unsold services have a high degree of perishability, design should maximize service sales during its limited time.
c
None of the choices
d
Because of the amount of human involvementbehaviorinvolved in service provision.
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