Question: Why would a sales force be organized by product : To take advantage of the benefits of specialization of labor inherent in this s .
Why would a sales force be organized by product :
To take advantage of the benefits of specialization of labor inherent in this
sin vertical organization form
The simplicity inherent in implementing and using such a system
Because it allows salespeople to develop highly specialized knowledge about one product or a few similar products
A commitment to the marketing concept
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