With the growing influence of Generation Z, how can marketers effectively engage and resonate with this demographic,

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With the growing influence of Generation Z, how can marketers effectively engage and resonate with this demographic, known for their short attention spans, skepticism, and preference for authenticity?

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Human Resource Management

ISBN: 978-0073530550

10th edition

Authors: Lloyd Byars, Leslie Rue

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Posted Date: May 18, 2023 08:23 AM

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With the growing influence of Generation Z, how can marketers effectively engage and resonate with this demographic,

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Human Resource Management

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