Question: Write a 2 3 page paper which describes a positioning map in marketing comparing Taste vs Health vaule, explains the nature and purpose of each

Write a

2 3

page paper which describes a positioning map in marketing comparing Taste vs Health vaule, explains the nature and purpose of each of the four quadrants and how these concepts can be applied to business strategy.

In my approach to grading your writing I will be looking for specific application of the concepts, terminology and models presented through the course resources and your research, in your submissions. This will be basis of your grade and my feedback.

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