Question: You are a district manager at GO , a chain of convenience stores. Recently, a break - in occurred at a store located near downtown

You are a district manager at GO, a chain of convenience stores. Recently, a break-in occurred at a store located near downtown Waco. As a result, GOs CEO has invited all district managers to weigh in on the idea of contracting with PhotoCop Inc. to install surveillance camera systems at all stores.
PhotoCop installed a camera system at one GO location, Woodway, on a trial basis. After 2 weeks, the security company reported that crime declined 66 percent at the Woodway location. In addition, PhotoCop conducted a spot survey of customers that indicated a 20 percent increase in the perception that the store is safe.
PhotoCop has now presented the CEO with a proposal to install surveillance systems in all 102 GO convenience stores at a cost of $350,000. Write a persuasive memo to the CEO that explains your opinion about the wisdom of adopting this proposal.

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