You are hired as a web developer in a small size firm that has a web presence with a number of static web pages. There are three concurrent web projects that your department considers very important as there is about five week time to complete all the three projects. As all the three projects are for small business owners, who are unwilling to buy a database project, you need to come out with a solution for their discounts. For a payment gateway, they want to decide for a subscription only after seeing the project ready. You are part of a one of the teams. Your first job is to identify the technologies and tools, available and reliable, to improve the web utilization to increase the sales of their products and services. You need to incorporate a number of (a) images and pictures, (b) audio and video, (c) social media authentication and (d) discounts and payments? What kind of payments that you can support, as it is web-presence and not territorial clientle that could expand beyond national frontiers. What will be your course of action and recommendations.