Question: You are preparing to develop a public relations campaign for Hulu, the streaming service. As part of your formative research, you will need to conduct

You are preparing to develop a public relations campaign for Hulu, the streaming service. As part of your formative research, you will need to conduct a Situation Analysis as well as a narrative analysis. Additionally, you will need to conduct qualitative and quantitative research.

Describe the contents of a situation analysis

Describe the narrative analysis

Describe qualitative and quantitative research you might conduct prior to the start of the campaign to enable you to set objectives.

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