You have been hired as a marketing consultant by a large corporation that has been in the

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Question:

You have been hired as a marketing consultant by a large corporation that has been in the market for ten years to assess their position in the market for a given good or service.

You are given the task by the company's CEO of putting together a report outlining the present state of the company's position.

You must choose a global business that meets the requirements listed above as the foundation for your assignment in order to complete it. If the company has multiple products and services, you must select one of those.

Note: Choose the company Walmart and the product you selected is groceries.

Question

Evaluate the positioning of the product (grocery) using the two dimensions Price and Quality

You are required to undertake research through scholarly articles and other materials such as newspaper articles available to support your analysis and evaluation.

Please use apa in-text citations and give reference list at end.