you may NOT select: Amazon, Apple, Microsoft, Facebook/Meta or Google.

Select a company or brand that you feel is either very well or very poorly marketed and in a single paragraph (no more than 8 sentences) explain why you feel so. You may (but are not required to) consider:

• What makes their offering unique/different/better/worse than their competition
• How their communication about their business does or does not motivate consumers to purchase
• Where you can purchase their offering
• How their price compares to competitors or alternatives