Question: You plan to create an innovative mobile phone app, which will be unique, innovative and revolutionary. You may require some funding to complete that app.

You plan to create an innovative mobile phone app, which will be unique, innovative and revolutionary. You may require some funding to complete that app. You find a relevant organization, which will benefit from that app. Your plan is to write down your idea for the app clearly for that organizations CEO, so that he/she may be convinced to fund your idea. Elaborate on what you would write in that document.

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