You work for Apple Inc., and you are assigned to source the camera module for iPhone...

 

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You work for Apple Inc., and you are assigned to source the camera module for iPhone 15. You have ranked the importance of the following four selection criteria from the highest to the lowest (meaning Image quality matters the most to you while Delivery time matters the least to you): 1. Image quality. Better image quality is preferred. 2. Price. Lower purchasing price is preferred. 3. Guaranteed quantity per order. More is preferred. 4. Delivery time. Shorter delivery time is preferred. You shortlisted the following three vendors. Using the project selection matrix, which vendor should you choose? Vendor 1: ▪ Image quality is rated as 9.5 out of 10. $55 each Can supply 2500 per each order Delivers within 6 business days after order is placed Vendor 2: . Image quality is rated as 7 out of 10. ▪ $40 each . Can supply 5000 per each order Delivers within 10 business days after order is placed Vendor 3: • Image quality is rated as 8 out of 10. ▪ $47 each • Can supply 4000 per each order Delivers within 8 business days after order is placed Hint: 1. Your anchor point should be the same for each criterion, i.e., if 1 is the least preferred, 1 should be the least preferred for all criteria. 2. You can use a Likert Scale 1-10 (to correspond to the ratings of Image Quality). 3. There is no right or wrong answer to this question since the rating is subjective. In case you have the same final total score for different suppliers, always refer to the ranking of the selection criteria to make decision. You work for Apple Inc., and you are assigned to source the camera module for iPhone 15. You have ranked the importance of the following four selection criteria from the highest to the lowest (meaning Image quality matters the most to you while Delivery time matters the least to you): 1. Image quality. Better image quality is preferred. 2. Price. Lower purchasing price is preferred. 3. Guaranteed quantity per order. More is preferred. 4. Delivery time. Shorter delivery time is preferred. You shortlisted the following three vendors. Using the project selection matrix, which vendor should you choose? Vendor 1: ▪ Image quality is rated as 9.5 out of 10. $55 each Can supply 2500 per each order Delivers within 6 business days after order is placed Vendor 2: . Image quality is rated as 7 out of 10. ▪ $40 each . Can supply 5000 per each order Delivers within 10 business days after order is placed Vendor 3: • Image quality is rated as 8 out of 10. ▪ $47 each • Can supply 4000 per each order Delivers within 8 business days after order is placed Hint: 1. Your anchor point should be the same for each criterion, i.e., if 1 is the least preferred, 1 should be the least preferred for all criteria. 2. You can use a Likert Scale 1-10 (to correspond to the ratings of Image Quality). 3. There is no right or wrong answer to this question since the rating is subjective. In case you have the same final total score for different suppliers, always refer to the ranking of the selection criteria to make decision.

Answer rating: 100% (QA)

Vendor 1 Image Quality 9510 Price 55 Guaranteed Quantity 2500 Delivery Time 6 business days Vendor 2 ... View the full answer