Question: Your assignment is to run some preliminary analyses using the provided SPSS survey data to understand the profile of Santa Fe Grill consumers. You will

Your assignment is to run some preliminary analyses using the provided SPSS survey data to understand the profile of Santa Fe Grill consumers. You will work to identify two customer segments from the data that you think are the most important for the restaurant to focus on.

I am confused on the "two customer segments from the data that you think are the most important for the restaurant to focus on?" What would be an example of a customer segment? I attached data that shows frequency of eating based on how far away someone is from the restaurant.

Descriptives X25 -- Freauencv of Eatina at

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