1. List the pluses and minuses of each location. 2. What type of store would be most...

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1. List the pluses and minuses of each location.

2. What type of store would be most appropriate for each location?

3. If you were Stephanie, which location would you choose? Why?


Synopsis:  Stephanie Wilson is considering a number of different locations for a new ready-to-wear boutique she is going to open. This is a hypothetical case.

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Retailing Management

ISBN: 978-1259573088

10th edition

Authors: Michael Levy, Barton Weitz, Dhruv Grewal

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