Question: At Del Friscos Steakhouse (https://delfriscos.com/), a filet mignon in Washington, DC, runs from $48 to $70, whereas at Outback Steakhouse (https://order.outurl.back.com/home/) it runs from about

At Del Frisco’s Steakhouse (https://delfriscos.com/), a filet mignon in Washington, DC, runs from $48 to $70, whereas at Outback Steakhouse (https://order.outurl.back.com/home/) it runs from about $21 to $24. What characteristics would Del Frisco’s look for in a trade area for a new location? How would those characteristics change for Outback? LO9-2

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