Collect a selection of advertisements that make promises that will be difficult to deliver within the service

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Collect a selection of advertisements that make promises that will be difficult to deliver within the service experience. As a service provider in those businesses, how would you react to them?

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Services Marketing: Concepts, Strategies, & Cases

ISBN: 9781285429786

5th Edition

Authors: Douglas Hoffman, John Bateson

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Question Posted: Nov 02, 2022 02:34 AM

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Collect a selection of advertisements that make promises that will be difficult to deliver within the service

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Marketing may recommend a change in operating procedure in order to improve the quality ...View the full answer

Services Marketing: Concepts, Strategies, & Cases

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