The relationship between Egyptian destination attributes and tourist satisfaction was examined in Tourism and Hospitality Management (May

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The relationship between Egyptian destination attributes and tourist satisfaction was examined in Tourism and Hospitality Management (May 2019). Survey data was collected for a sample of 243 guests of four and five-star hotels in an Egyptian vacation city. Tourists’ perceptions of destination competitiveness in four core attributes (e.g., climate, culture, entertainment and activities) were all measured on a 5-point Likert scale (where 1 = very unsatisfactory and 5 = very satisfactory). This data was averaged to form a single measure of destination competitiveness. Tourist overall satisfaction was also measured on a 5-point scale. The researchers ran a simple linear regression analysis with y = overall satisfaction and x = destination competitiveness. Give a practical interpretation of the results, reported below.

r = .213, r2 = .045, p-value 1for testing H0: r = 02 = .001

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Statistics For Business And Economics

ISBN: 9780136855354

14th Edition

Authors: James T. McClave, P. George Benson, Terry T Sincich

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