Ron Popiel is so convinced that his next product, the Thong-O-Matic, will be a big hit, that he has contracted with the three largest outsource call centers in Bangalore India before his first infomercial airs. “Operators truly will be standing by,” Ron confides in his twin Don, “as I extoll the virtues of this device that can help a person get dressed in the morning.” Forecasts for demand are all over the place, which is why Ron has elected to pull the 

flexible capacity lever.
excess capacity lever.

information lever.
patient customer lever.