Subway faces various cultural challenges in China. What are these challenges and what can Subway and its

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Subway faces various cultural challenges in China. What are these challenges and what can Subway and its master franchisee do to overcome them?

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International Business The New Realities

ISBN: 978-0134324838

4th edition

Authors: Tamer Cavusgil, Gary Knight, John Riesenberger

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Question Posted: Oct 25, 2016 10:33 AM

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Subway faces various cultural challenges in China. What are these challenges and what can Subway and its

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Cultural challenges at the macro or institutional level include limited finan...View the full answer

International Business The New Realities

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