Essentials of business communication(8th Edition)
Authors:
Mary Ellen guffey, Dana loewy
Type:Hardcover/ PaperBack / Loose Leaf
Condition: Used/New
In Stock: 2 Left
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Book details
ISBN: 1285094085, 9780324588002, 9781305081857, 9781285094083, 324588003, 130508185, 978-1111821227
Book publisher: Cengage Learning
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Book Price $0 : Essentials of Business Communication by Mary Ellen Guffey and Dana Loewy provides a comprehensive framework for enhancing professional communication skills in business settings. The 8th edition delves deeply into mastering business writing and effective communication strategies, which are crucial for success in the corporate world. With a structured table of content, the book guides readers through topics such as crafting emails, reports, and presentations, ensuring clarity and impact. One of the standout features is the strategic integration of real-world applications and scenarios that aid in understanding complex communication concepts. It includes various exercises, and having a solution manual and answer key enables both students and instructors to gauge understanding and application accurately. By focusing on articulation, the text emphasizes the importance of tone and style, fostering more engaging and persuasive business interactions. The reader learns not just through theoretical aspects but also via applied case studies that simulate everyday business challenges. Reception of the book highlights its practical approach and clarity, making it a staple in business communication curriculums. Moreover, it assists learners in developing a professional tone suitable for diverse corporate environments. For academic purposes, this book serves as an essential tool for those looking to excel in areas requiring clear and effective communication. Offering cost-effectiveness, this cheap handbook makes challenging subjects approachable.
See the other edition of "Essentials of business communication"
Essentials of Business Communication - 9th edition
Mary Ellen Guffey, Dana Loewy
ISBN: 978-0132555500, 132555506, 978-1111821227
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SB
Grabbed this for my course COMM 230: Effective Business Communication Strategies since it was free and wanted to see if it could help, and so far it’s pretty easy to read and useful, even if I just started it a few days ago. Not fully in it yet but promising.










































