A Framework For Marketing Management(6th Global Edition)

Authors:

Philip Kotler, Kevin Keller

Type:Hardcover/ PaperBack / Loose Leaf
Condition: Used/New

In Stock: 2 Left

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Book details

ISBN: 1292093145, 9781292093147

Book publisher: Pearson

Customer Reviews

Trusted feedback from verified buyers

RP
Robert Pratt
5.0
This book is a gem for any marketing professional! The clear explanations and structured approach to marketing principles provide a solid foundation for understanding complex strategies. I was able to apply several concepts directly to my work. The inclusion of real-world examples is particularly helpful, making the material not only theoretical but practical. I received my copy quickly after ordering and in perfect condition. Highly recommend to anyone serious about enhancing their marketing skills.