Think Like an Entrepreneur Perhaps you have fantasized about one day owning your own company, or maybe you have already started a business. Proposals are offers to a very specific audience whose business you are soliciting. Think of a product or service that you like or know much about. On the Web or in electronic databases, research the market so that you understand going rates, prices, and costs. Search the Small Business Administration’s Web site (www.sba.gov/) for valuable tips on how to launch and manage a business.

Your Task.
Choose a product or service you would like to offer to a particular audience, such as a window-cleaning business, an online photography business, a new vehicle on the U.S. market, or a new European hair care line. Discuss products and services as well as target audiences with your instructor. Write a letter proposal promoting your chosen product or service.