What is environmental sustainability? How should companies gauge their progress toward achieving it?

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Principles of Marketing

ISBN: 978-0133084047

15th global edition

Authors: Philip T. Kotler, Gary Armstrong

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Question Posted: Sep 08, 2016 09:48 AM

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What is environmental sustainability? How should companies gauge their progress toward achieving it?

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Simply put environmental sustainability is about generating profits while helping to save the planet ...View the full answer

Principles of Marketing

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