What key implication does the channel manager need to think about with regard to franchise channels when

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What key implication does the channel manager need to think about with regard to franchise channels when designing marketing channels?

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Marketing Channels

ISBN: 978-0324316988

8th edition

Authors: Rosenbloom

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Question Posted: Jul 14, 2015 02:57 AM

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What key implication does the channel manager need to think about with regard to franchise channels when

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Channel control is a key benefit of franchise channels The ch...View the full answer

Marketing Channels

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