What problems arise in turning professional service providers into proactive marketing personnel?

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Services Marketing Concepts, Strategies, & Cases

ISBN: 978-1439039397

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Authors: Douglas Hoffman, john Bateson

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Question Posted: Aug 31, 2012 02:28 AM

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What problems arise in turning professional service providers into proactive marketing personnel?

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Several possible problems may occur First professional service providers are paid for performing ...View the full answer

Services Marketing Concepts, Strategies, & Cases

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