Working in a team choose one of the following design critique problems:
a. Print What principles govern the design of a magazine ad? Collect two sample ads, one you consider a good example of effective design and one that you think is not effective. Critique the two ads and explain your evaluation based on what you know about how design principles work in advertising layouts. Make suggestions for how the less effective ad could be improved.
b. Television As a team, find a television commercial that you thought was creative and entertaining. Then find one that you think is much less creative and entertaining. Analyze how the two commercials work to catch and hold your attention. How do the visuals work? What might be done to make the second commercial more attention getting? You can also use online sources to find commercials at www.adcritic.com and at www.badads.org.