Question: According to Maslow, what is the difference between needs and motives? How can marketers make use of these two concepts to lead consumers toward purchases?

According to Maslow, what is the difference between needs and motives? How can marketers make use of these two concepts to lead consumers toward purchases?

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5. According to Maslow, what is the difference between needs and motives? How can marketers make use of these two concepts to lead consumers toward purchases?

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