Question: Consider the problem of predicting sales for each store in a chain of 220 bookstores. The model will have two functions. First, it will be

Consider the problem of predicting sales for each store in a chain of 220 bookstores. The model will have two functions. First, it will be used to generate norms that will be used to evaluate store managers. Second, it will be used to evaluate new site locations. What independent variables would you include in the model? How would you measure them?

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