Which of the following are examples of communication platforms? Emails, Memos, Reports, Letters Seminars, Workshops, Conferences, Meetings Newspapers, Magazines, OOH, Experiential, Radio, Television, Online/Digital Books, Journals, Libraries, Archives

Newspapers, Magazines, OOH, Experiential, Radio, Television, Online/Digital

What are the 5 principles of selling that focus on listening, messaging, and relationship building? Cold calling, mass emailing, social media ads, quick discounts, minimal engagement Price negotiation, product demonstration, customer incentives, quick sales, minimal follow-up Aggressive selling, high pressure tactics, product focus, quick closing, minimal listening 60% listening, concise messaging, customer focus, reputation, relationship building

60% listening, concise messaging, customer focus, reputation, relationship building

What are the key takeaways from the Ted Talk on listening? Listening is passive, requires no effort, is not important, and can be ignored Listening is only for music, not important in communication, and can be replaced by reading Listening is a skill only needed in specific professions, not in everyday life We spend 60% of our time listening but only retain 25%, make meaning from sound, sound places us in place and time, we are losing our listening due to gadgets

We spend 60% of our time listening but only retain 25%, make meaning from sound, sound places us in place and time, we are losing our listening due to gadgets

How do we make meaning from sound according to the principles discussed? Using headphones, increasing volume, and focusing on one sound source Listening to music, watching videos, and reading subtitles Pattern-recognition, differencing, and using a range of filters to decide what to pay attention to Ignoring background noise, focusing only on speech, and using visual cues

Pattern-recognition, differencing, and using a range of filters to decide what to pay attention to

What are some filters we can use to listen effectively? Silence, noise, soundscapes, echoes, reverberations, vibrations Culture, language, values, beliefs, attitudes, expectations Music, podcasts, audiobooks, radio, television, movies Volume, pitch, tone, speed, clarity, frequency

Culture, language, values, beliefs, attitudes, expectations

What are 5 listening exercises we can do to improve our listening skills? Listening to music, attending concerts, watching movies, reading books, writing essays Practicing speeches, debating, storytelling, acting, singing Silence for 3 minutes a day, listening to different channels, savoring mundane sounds, changing listening positions, RASA Reading aloud, repeating phrases, writing notes, watching videos, discussing topics

Silence for 3 minutes a day, listening to different channels, savoring mundane sounds, changing listening positions, RASA

What does savoring or enjoying mundane sounds involve? Listening to music Watching television Ignoring background noise Enjoying the sound of your washer/dryer

Enjoying the sound of your washer/dryer

What are the types of listening positions one can adopt? Active-passive, reductive-expansive, critical-emphatic Focused-distracted, attentive-inattentive, engaged-disengaged Loud-soft, fast-slow, high-low Silent-noisy, calm-anxious, relaxed-tense

Active-passive, reductive-expansive, critical-emphatic

What does the acronym RASA stand for in the context of listening? Receive, Appreciate, Summarize, Ask Read, Analyze, Speak, Act Reflect, Assess, Solve, Achieve Relax, Absorb, Study, Apply

Receive, Appreciate, Summarize, Ask

What are the three basic types of financial statements included in a company's annual report? Balance Sheet, Cash Flow Statement, Equity Statement Profit Statement, Balance Sheet, Cash Flow Statement Income Statement, Balance Sheet, Cash Flow Statement Income Statement, Profit Statement, Cash Flow Statement

Income Statement, Balance Sheet, Cash Flow Statement

What type of health insurance policy provides 'first dollar' benefits for specified health care services with limited benefit periods and low coverage limits? Major Medical Expense Policy Comprehensive Major Medical Basic Medical Expense Insurance Hospital Indemnity Policies

Basic Medical Expense Insurance

What is a common type of database in a company's software that records all interactions between a company and its customers, including sales transactions and customer service interactions? Supply Chain Management (SCM) Enterprise Resource Planning (ERP) Customer Relationship Management (CRM) Human Resource Management (HRM)

Customer Relationship Management (CRM)

Business

Flashcard >
Social Sciences >
Business

Flashcard sets

View All

Advertising

Media Selling and Communication Skills: Listening Techniques and Buyer-Seller Relationships

michael1tekrzp

MCQ 100 Cards

Insurance

Understanding Insurance Concepts: Risks, Hazards, and Regulatory Acts

jake12testoswi

Fill in Blanks 28 Cards

Business Management

Corporate Financial Reporting: Statement Types, Component Analysis, and Capital Structure

michael1tekrzp

Term / Definition 50 Cards

Textbooks

View All

Expert Q&A

View All

Advertising

Media Selling and Communication Skills: Listening Techniques and Buyer-Seller Relationships

michael1tekrzp

MCQ 100 Cards

Insurance

Understanding Insurance Concepts: Risks, Hazards, and Regulatory Acts

jake12testoswi

Fill in Blanks 28 Cards

Business Management

Corporate Financial Reporting: Statement Types, Component Analysis, and Capital Structure

michael1tekrzp

Term / Definition 50 Cards

Insurance

Health Insurance Policies: Coverage Types, Deductibles, and Cost-Sharing Mechanisms

jake12testoswi

MCQ 28 Cards

Insurance

Insurance Fundamentals: Coverage Limits, Risk Pooling, and Policy Components Explained

georgepetenjk

Term / Definition 17 Cards

Advertising

Marketing Distribution Channels: Customer Relationship Management and Value Creation

michael1tekrzp

Term / Definition 100 Cards

Insurance

Risk Management Techniques: Control Methods, Loss Avoidance, and Financial Strategies

michael1tekrzp

MCQ 37 Cards

Insurance

Health Insurance Fundamentals: Coverage Types, Premium Structures, and Risk Management

jake12testoswi

Fill in Blanks 40 Cards

Advertising

Marketing Communication Models and Market Disruption Strategies for Brand Growth

georgepetenjk

MCQ 26 Cards

Insurance

Essential Insurance Types and Financial Planning Documents for Personal Protection

michael1tekrzp

Fill in Blanks 11 Cards

Insurance

Comprehensive Overview of Insurance Concepts and Regulations

georgepetenjk

Fill in Blanks 100 Cards

Advertising

Understanding Advertising and Sales Concepts: A Comprehensive Guide

georgepetenjk

MCQ 76 Cards

Insurance

Insurance Regulations & Contracts: Consumer Protection, Insurable Interest & Contract Principles

andrsonztdc

MCQ 24 Cards

Advertising

Comprehensive Exploration of Advertising and Branding Concepts

charlotte1oxhi

Fill in Blanks 100 Cards

Insurance

Understanding Insurance Concepts: Risks, Hazards, and Regulatory Acts

michael1tekrzp

Fill in Blanks 28 Cards