Identify a retailer that is currently struggling. Discuss why it is having difficulties and suggest ways to

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Identify a retailer that is currently struggling. Discuss why it is having difficulties and suggest ways to turn things around.

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Marketing An Introduction

ISBN: 978-0134149530

13th edition

Authors: Gary Armstrong, Philip Kotler

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Question Posted: Jan 19, 2017 09:45 AM

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Identify a retailer that is currently struggling. Discuss why it is having difficulties and suggest ways to

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The chapter discusses challenges facing Sears Other examples include JC Penney Radio Shack Best Buy ...View the full answer

Marketing An Introduction

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