Question: In the U.S., students typically attend college from the ages of 18-22, and the legal drinking age is 21 in all states. That means most

In the U.S., students typically attend college from the ages of 18-22, and the legal drinking age is 21 in all states. That means most students only reach legal drinking age during their last year at school. With that in mind, do you think the Team Pride promotion-or any other campus-based promotion by a beer marketer-is ethical? Would a similar promotion be ethical in Canada, in your opinion?

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