Question: Select two actual advertising campaigns (current or past) - choosing one that you think is effective and one that you think is ineffective. Briefly name

Select two actual advertising campaigns (current or past) - choosing one that you think is effective and one that you think is ineffective. Briefly name and describe the two product/service offerings, then compare the two ad campaigns.
What makes one better than the other?

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An effective advertising campaign can be called the Daag achche hai advertisement by Hindustan Unilever Limited for their Surf excel brand The adverti... View full answer

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