Choose two VALS and two MindBase categories. Find one print advertisement that appears to be targeted to
Question:
Choose two VALS and two MindBase categories. Find one print advertisement that appears to be targeted to people in each category. Explain why you think the ad addresses that audience. Do you believe that the categories are mutually exclusive? Can consumers (and ads directed to them) be classified in multiple categories? Why or why not?
Fantastic news! We've Found the answer you've been seeking!
Step by Step Answer:
Two VALS categories Achievers These are successful careeroriented people who value achievement and status They are active consumers who enjoy premium products and services that reflect their success T...View the full answer
Answered By
Prince Kumar
I have teaches last 5 year in difference Colleges and universities. I'm principal in secondary school last 2 year.
0 Reviews
10+ Question Solved
Related Book For 
Advertising & IMC Principles And Practice
ISBN: 9780134480435
11th Edition
Authors: Sandra Moriarty, Nancy Mitchell, William Wells
Question Posted:
