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business
entrepreneurship theory process practice
Entrepreneurship Theory Process And Practice 5th Edition Donald F. Kuratko, Richard M. Hodgetts - Solutions
Research Pollenizer and explain why it shut down.
What is the value proposition of an ‘incubator’ and how can it build a sustainable business model?
Review the section ‘Pivot, persevere or perish’. Now search for the phrase ‘Google Graveyard’. Do any of the products in the Graveyard have pivot potential?
At 1’10’’ in https://goo.gl/UJMRyD, is the ‘user story map’ the speaker mentions the same as the ‘customer journey map’?
At 38’’ in https://goo.gl/UJMRyD, what does he mean by having something that is ‘good enough’?
Can intrapreneurs in large companies benefit from lean methods?
What lean methods did the Nordstrom Innovation Lab use?
Do you think it would be hard to have a design lab inside of a large corporation?
What would you do for a one-week experiment?
Give clear examples of three types of pivots.
Which of the methods of experimental validation is most interesting to you, or would you like to use in your venture?
What is the importance of the riskiest assumption in the validation board?
How many times can you repeat the cycle in Figure 7.6, ‘The validation method’?
Give two examples of falsifiable hypotheses in one of the projects in ‘Entrepreneurial edge: Solving the world’s wicked problems’, Chapter 5, page 161.
What is the difference between hypotheses-driven entrepreneurship and ‘build it and they will come’entrepreneurship?
Can you name a situation (not mentioned in the book) where pretotyping might have ethical implications?
What is the difference between high-fidelity and low-fidelity pretotypes?
For your project, which of the following would fit: infographic, explainer video or landing page? Which would you pick for your pretotype and why?
When would you use physical pretotypes and when virtual pretotypes?
In what way is the stage-gate process the antithesis of pretotyping?
What is the difference between pretotyping and prototyping?
Is there really any difference between minimum viable product and the process of pretotyping?
What does the phrase ‘Pivot, persevere or perish’ mean? Can you give an example of (1) a company that perished; and (2) one that changed its business mode?
Study the videos in the endnote and write down your impressions.
Can you imagine which extreme users the team interviewed?
How did the design process follow or deviate from the Etappe design thinking process model (Figure 6.3)?
What are the top five tools you would use in your own design challenge?
What are the three core factors in the design thinking process model?
Give an example of when you have used ‘design intelligence’ to reframe a problem after initially framing it wrongly.
When we look at human perception and its relation to design, in your opinion, which are the top three perceptual characteristics of the human mind that most impact design?
What does mindset mean, and which are the most important mindsets we use in design thinking?
What are the characteristics of wicked problems?
Consider how designerly ways of knowing contrasts to science and the humanities. Name one problem in your daily life and describe how you would solve it using the methods of each discipline.
Why do we say that design is a noble calling for entrepreneurs?
What do you think Buckminster Fuller meant by ‘anticipatory design science’?
Recalling Chapter 5, what are customer pains and how do they fit into the design thinking process model?
When this is done, what else should Thanaphol do? Outline a general course of action for him.
What is the first thing Thanaphol should do to follow up on his idea? Explain.
Is anything unique about Thanaphol’s idea? Explain.
4 Which of the innovation sources discussed in the chapter help account for this product’s success? Explain in detail.
3 What type of innovation was this – invention, extension, duplication or synthesis? Defend your answer.
2 Why did the manager have the Post-it Notes sent to secretaries throughout the company? What was his objective in doing this?
1 In the development of this product, how did the creative thinking process work? Describe what took place in each of the four steps.
Is this case creative or just plain deceptive? Justify your answer and discuss any ethical dilemma.
What arenas of creativity are exhibited in this case?
What would define the creativity in this case as lateral thinking?
What model of opportunity was this venture following and what was creative and innovative about their actions?
What are they willing to pay (or give) to solve their pains?
How big is their pain?
What pain do your customers have when trying to do those jobs?
What jobs are your customers trying to do?
How many customers are there?
Who are your target customers?
Quickly sketch a value proposition.
Pick an opportunity and name the sources of value in it.
What are the three major components of a value proposition?
How would you define a value proposition? Include a discussion of expressed versus latent needs.
Why are ideas not necessarily opportunities? Explain the difference between an idea and an opportunity and how to improve your chance of spotting an idea that could be an opportunity.
In what ways is the opportunity recognition process model also a feedback loop?
What are some examples of wicked problems in your community?
What are five major phases of entrepreneurial opportunity recognition? Explain and give an example of each.
What is the connection between bricolage and resources?
What is effectuation theory? How does it explain your own personal life goals?
What is opportunity identification? What are some of its distinguishing factors?
What are some of the steps involved in developing personal creativity?
Is the CEO in this case in any way entrepreneurial or intrapreneurial? Justify your answer.
‘The bottom line . . . sustains the heart.’ Explain why some Junction Australia staff may disagree with this statement.
Discuss the reasons why collaboration was key to this example of a successful social enterprise?
Who were the key stakeholders in this case? How and why did the CEO of Junction Australia engage with these stakeholders?
The CEO of Junction Australia had a new mindset:‘. . . seeing problems as an opportunity’. How did she apply this mindset?
Discuss your views on how much Jessica’s entrepreneurial career has been influenced by her own drive, her family context and the various support programs that she engaged with. Is Jessica a born entrepreneur or were her circumstances the major driver of her entrepreneurial pathway?
Map out the important points that supported Jessica’s entrepreneurial development by considering the different aspects of personal development and business opportunity development. Discuss how these different development aspects were important for shaping Career BluePrint’s success.
How would you describe Jessica’s entrepreneurship pathway? Bootstrapping, minipreneurship, new-new or new-old, family business, intrapreneurship? Explain your answer.
Draw up a list of things that Arlene should consider in making a decision to move into her own business and recommend different strategies that would seem right for her. Describe the strengths and weaknesses of the alternatives.
Should Arlene have been open with her boss and discussed her ideas about a franchise and the merits of considering this particular purchase? What may be the consequences of this conversation?
Does Arlene’s background suggest she is ready for a career transition to run her own business? Describe Arlene’s character traits and experience that this case suggests and describe how these would support her transition or otherwise.
How good is your health?h Excellent.h Pretty good.h Okay, but it has been better.
Can you stick with it?h When I make up my mind to do something, nothing stops me.h I usually finish what I start.h If things start to go awry, I usually quit.
Can people rely on your word?h Yes, I do not say things I do not mean.h I try to level with people, but sometimes I say what is easiest.h Why bother? The other person does not know the difference.
Can you make decisions?h I can make decisions, and they usually turn out pretty well.h I can make decisions if I have plenty of time, but fast decision making upsets me.h I do not like to be the one who has to decide things.
Are you a hard worker?h I can keep going as long as necessary.h I work hard for a while, but then that’s it.h I cannot see that hard work gets you anywhere.
Are you an organiser?h I like to have a plan before I begin.h I do all right unless things get too confusing, in which case I quit.h Whenever I have things all set up, something always comes along to disrupt the plan, so I take things as they come.
Can you take responsibility?h I take charge and see things through.h I’ll take over if necessary but would rather let someone else be responsible.h If someone is around who wants to do it, I let him or her.
Can you lead people?h I can get most people to go along with me once I start something.h I can give the orders if someone tells me what should be done.h I let someone else get things done and go along if I like it.
How do you feel about others?h I can get along with just about anyone.h I do not need anyone else.h People irritate me.
Are you a self-starter?h I can get going without help from others.h Once someone gets me going, I am just fine.h I take things easy and do not move until I have to.
Optimism can fuel the drive to press for success in uncharted waters. Are you an optimist? If so, add two. If not, subtract two.
Entrepreneurial personalities tend to be easily bored. Are you easily bored? If so, add two. If not, subtract two.
Handling cash flow can be critical to entrepreneurial success. Do you believe you have the ability to deal with cash flow in a professional manner? If so, add two. If not, subtract two.
Many entrepreneurs put their long-term and short-term goals in writing. Do you do this? If so, add one. If not, subtract one.
Do you believe being an entrepreneur is risky? If so, subtract two. If not, add two.
Or would you immediately start looking for a job with a regular pay cheque? If so, subtract one more.
If your business should fail, would you immediately start working on another? If so, add four. If no, subtract four.
Would you be willing to borrow from others? If so, add two more. If not, subtract two.
Successful entrepreneurs are willing to use their savings to finance a project. Are you willing to commit your savings to start a business? If so, add two. If not, subtract two.
Entrepreneurs generally enjoy their type of work so much they move from one project to another – non-stop.When you complete a project successfully, do you immediately start another? If yes, add two. If not, subtract two.
Are you willing to work as long as it takes with little or no sleep to finish a job? If so, add four more.
Yes, you really enjoy work. But are you willing to work overnight? If yes, add two. If no, subtract two.
Being tired of a daily routine often precipitates an entrepreneur’s decision to start an enterprise. Would changing your daily routine be an important motivation for starting your own enterprise? If so, add two. If not, subtract two.
Entrepreneurs often have the faith to pursue different paths despite the opinions of others. Do the opinions of others matter a lot to you? If so, subtract one. If not, add one.
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