For a business, why are crisis and reputation management and listening to stakeholders important activities?

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For a business, why are crisis and reputation management and listening to stakeholders important activities?

Stakeholders
A person, group or organization that has interest or concern in an organization. Stakeholders can affect or be affected by the organization's actions, objectives and policies. Some examples of key stakeholders are creditors, directors, employees,...
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Business

ISBN: 978-1133595854

12th edition

Authors: William M. Pride, Robert J. Hughes, Jack R. Kapoor

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