Question: 8. Discuss the problems in measuring behavioral intentions to ( a ) buy a new car, ( b ) buy a soda from a vending
8. Discuss the problems in measuring behavioral intentions to ( a ) buy a new car, ( b )
buy a soda from a vending machine, and ( c ) save $250 per month toward the eventual purchase of a house. What factors could occur in each situation to make the measured intentions poor predictors of actual behavior?
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