Question: Price customization involves setting prices based on differences in customers and how they use the product/service as well as when and where the offering is

Price customization involves setting prices based on differences in customers and how they use the product/service as well as when and where the offering is used. Give several examples of how price could be customized in each of the following situations:

a. Car rental

b. Consulting services

c. Internet service provider

d. Restaurant meal

e. Sporting events

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