Legal and accounting firms now advertise their services in many countries. Search for a few advertisements and

Question:

Legal and accounting firms now advertise their services in many countries. Search for a few advertisements and review the following: What do these firms do to cope with the intangibility of their services?

What could they do better? How do they deal with consumer quality and risk perceptions, and how could they improve this aspect of their marketing?

Fantastic news! We've Found the answer you've been seeking!

Step by Step Answer:

Related Book For answer-question

Essentials Of Services Marketing

ISBN: 9781292425191

4th Edition

Authors: Jochen Wirtz

See More Books

Question Posted: Feb 03, 2024 12:00 PM

See More Questions

Googles ease of use and superior search results have propelled the search engine to its num- ber one status, ousting the early dominance of competitors such as WebCrawler and Infos- eek. Even later...
Planning is one of the most important management functions in any business. A front office managers first step in planning should involve determine the departments goals. Planning also includes...
The Crazy Eddie fraud may appear smaller and gentler than the massive billion-dollar frauds exposed in recent times, such as Bernie Madoffs Ponzi scheme, frauds in the subprime mortgage market, the...
In the Young's double slit experiment, interference fringes are formed using Na-light of 589 nm and 589.5 nm. Obtain the region on the screen where the fringe pattern will disappear. You may assume...
Why is the principle of locality crucial to the use of virtual memory?
Braddock Inc. had the following long-term receivable account balances at December 31, 2021. Note receivable from sale of division ......... $1,500,000 Note receivable from officer...
A large company has the opportunity to select one of seven projects-A, B, C, D, E, F, G-or choose the null (donothing) alternative. Each project requires a single initial investment as shown in the...
Reddy Industries has the following patents on its December 31, 2011, balance sheet. The following events occurred during the year ended December 31, 2012.1. Research and development costs of $245,700...
Water bottle in a hot car. In the American Southwest, the temperature in a closed car parked in sunlight during the summer can be high enough to burn flesh. Suppose a bottle of water at a...
Discuss the significance of search, experience, and credence attributes for the communications strategy of a service provider. Assume that the objective of the communications strategy is to attract...
Identify one advertisement (or other means of communications) that is aimed mainly at managing consumer behavior in the (a) pre-consumption, (b) service-encounter, and (c) post-consumption stages....
Read the article on how smart, connected products are transforming companies (link:...
DaimlerChryslers product portfolio ranges from small cars to sports cars and luxury sedans; and from versatile vans to trucks and coaches. Daimler- Chryslers passenger car brands include Maybach,...
Alvin Conley has been a partner in a large accounting partnership for twenty-five years. This year, he decided to retire. Although Alvin's share of partnership capital is only $\$ 100,000$, the...
Metal Corporation owns all of the stock of Iron Corporation, and owns 100 shares of Steel Corporation, which has 1,000 shares of stock outstanding. The 100 shares of Steel were purchased by Metal in...
Angela filed her 2017 income tax return on February 14, 2018, showing gross income of $\$ 20,000$. She mistakenly deducted a $\$ 6,000$ casualty loss that in good faith she considered deductible....
Why might organisations choose a top-down approach to cultural re-alignment?
Financial Statement Classification Potential stockholders and lenders are interested in a companys financial statements. Identify the statementbalance sheet (BS), income statement (IS), or retained...
Define cultural intelligence. Cite the books or journal articles you found in Capella's library. Explain why cultural intelligence is important for HR practitioners and other organizational managers.
Explain why a market-directed macro-marketing system encourages innovation. Give an example.
Define the marketing concept in your own words, and then explain why the notion of profit is usually included in this definition.
Define the marketing concept in your own words, and then suggest how acceptance of this concept might affect the organization and operation of your college.
Although demand paging is commonly used today it has some disadvantages and other address translation techniques could be still preferred. Describe a system where only physical address would be used,...
7.9 Answer each of the following. Assume that unsigned integers are stored in 2 bytes and that the starting address of the array is at location 1002500 in memory. i. What address is referenced by...
Included in the Case is the Best Buy 2022 Annual Report (see Blackboard). Your analysis for the Case is based on the completion of the sections below. The entire Case must be typed in Word only (10...

Legal and accounting firms now advertise their services in many countries. Search for a few advertisements and

Question:

Step by Step Answer:

This seems like a detailed researchbased question and I can help you understand the concepts behind it and how to go about your research However since ...View the full answer

Essentials Of Services Marketing

Students also viewed these Business questions