1. What were the key arguments of the anti-globalization groups?

2. How could these protests affect the operations of multinational companies?

3. How could G-20 do a better marketing job in communicating its views to the global audience?

G-20 and the economic and financial crises – what on earth is globalization about? Protests during a meeting in Brisbane, Australia, November 2014 www.g20.org The G20 was established in 1999, in the wake of the 1997 Asian Financial Crisis, to bring together major advanced and emerging economies to stabilize the global financial market.