Go to Microsofts home page at (http://www.microsoft.com/en/us/default.aspx) and determine what new products the company currently has to
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Go to Microsoft’s home page at (http://www.microsoft.com/en/us/default.aspx) and determine what new products the company currently has to offer in 2007. Which of these are currently or can be marketed internationally? Also go to Procter & Gamble’s Web site (http://www.pg.com/en_US/index.shtml) and do the same. Pick five products and prepare a brief outline of how you believe that these can be marketed internationally.
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Related Book For
Global Marketing Management
ISBN: 978-1119398332
7th edition
Authors: Masaaki Kotabe, Kristiaan Helsen
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