Visit The CIA World Factbook at (https://www.cia.gov/cia/publications/factbook/index.html) and observe the wealth of information provided by this recently

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Visit The CIA World Factbook at (https://www.cia.gov/cia/publications/factbook/index.html) and observe the wealth of information provided by this recently declassified information source. Most country evaluations are about 3-6 pages in length. Pick three countries and download the information. Prepare a brief for the class that identifies what you perceive to be the chief facts that a company would want to know if it were to be interested in establishing a new business venture in those countries. What can you determine about the competition that you might meet there? What political situations might affect your proposed business venture?

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Global Marketing Management

ISBN: 978-1119398332

7th edition

Authors: Masaaki Kotabe, Kristiaan Helsen

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