How do individual-level cultural values affect consumer behavior and marketing?
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How do individual-level cultural values affect consumer behavior and marketing?
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Individuallevel cultural values significantly influence consumer behavior and marketing in multiple ...View the full answer
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Diksha Bhasin
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Related Book For
International Marketing
ISBN: 9781506389219
2nd Edition
Authors: Daniel W. Baack, Barbara Czarnecka, Donald E. Baack
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