What benefits do social media provide firms in their international marketing activities?
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What benefits do social media provide firms in their international marketing activities?
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Social media has dramatically reshaped the manner in which businesses approach international marketing Its benefits are multifaceted and can be immens...View the full answer
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Related Book For
International Marketing
ISBN: 9780357445129
11th Edition
Authors: Michael R. Czinkota, Ilkka A. Ronkainen, Annie Cui
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