How can interactive television add value to customers?

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Introduction to E-Business Management and Strategy

ISBN: 978-0750667319

1st Edition

Authors: Colin Combe

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Question Posted: Aug 26, 2020 08:34 AM

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How can interactive television add value to customers?

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The development of interactive television has the potential to open new possibilities for electronic commerce linked to the broadcasting of audiovisual contents To cater for the commercial needs of in...View the full answer

Introduction to E-Business Management and Strategy

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