Buzzys Tacos has recently opened its 12th store in the Dallas-Fort Worth area. A marketing research study
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Buzzy’s Tacos has recently opened its 12th store in the Dallas-Fort Worth area.
A marketing research study was undertaken to determine what new options for toppings should be.
A key question on the survey was, “What, if anything, would you like to see added to our basic taco besides the beef or chicken?”
1. Is there anything wrong with having a great number of responses in the “Other” category? What problem does this present for the researcher?
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