Question: Divide the class into groups of four or five. Each team should go to the Internet and look up marketing analytics. Each team should then

Divide the class into groups of four or five. Each team should go to the Internet and look up marketing analytics. Each team should then report to the class on how a specific company is effectively using Big Data to improve their marketing efficiency.

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The specific company we will be discussing is Netflix Netflix uses big data to analyze the viewing h... View full answer

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