Identify and discuss the major characteristics of services.

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Marketing

ISBN: 9780357033791

20th Edition

Authors: William M. Pride, O. C. Ferrell

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Question Posted: Dec 16, 2022 05:43 AM

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Identify and discuss the major characteristics of services.

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Services are intangible inseparable heterogeneous and perishable have clientba...View the full answer

Marketing

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