You are the marketing manager for Oxymoron Detergent and have been tasked with introducing this product into

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You are the marketing manager for Oxymoron Detergent and have been tasked with introducing this product into Argentina. What six factors would you need to consider in determining the proper channel of distribution for the introduction of Oxymoron detergent?

Distribution
The word "distribution" has several meanings in the financial world, most of them pertaining to the payment of assets from a fund, account, or individual security to an investor or beneficiary. Retirement account distributions are among the most...
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Marketing Management

ISBN: 978-1259637155

3rd edition

Authors: Mark Johnston, Greg Marshall

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