Interpret and address factor loadings, factor scores, and factor score coefficients in Table 20.4. Table 20.4 Common

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Interpret and address factor loadings, factor scores, and factor score coefficients in Table 20.4.
Table 20.4 Common Factor Analysis Input = variable values Output = factor sco scores Obs X1 X2 X3 X4 X5 Factor 1 Factor 2 1 9 6 9 2 2 -0.84037 1.09086 2 4 6 2 6. 7 0.88018 -0.19022 3 -1.09151 -2.00037 6. 9 1.74028 -0.61231 6. 8 -0.43271


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Marketing Research

ISBN: 9781119497639

13th Edition

Authors: V. Kumar, Robert P. Leone, David A. Aaker, George S. Day

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