Find the Web sites for three professional sports franchises and go to their ticket section. How many
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Find the Web sites for three professional sports franchises and go to their ticket section. How many special promotions do they offer?
Which segment of the population is being targeted by each promotion?
Are any segments excluded? If so, create a promotion targeting that segment and explain why it would be effective.
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Related Book For
Sports Marketing A Strategic Perspective
ISBN: 9781138015968
5th Edition
Authors: Matthew D. Shank, Mark R. Lyberger
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